As strategist at an Insurance Company, you are reconsidering your investments in the housing market, which is showing signs of cooling off: Can you expect this market to become less volatile in the near future?

As Managing Director at an Investment Bank, you are choosing the portfolio allocation criteria for the European market: Has the euro made country-based and sector-based investment criteria equivalent?

As marketing head of a Large Brokerage House, you are considering a new advertising campaign: Should the campaign message be independent from the stock market’s current performance?

As CEO of a Retail Bank, you are struggling to cope with the new Basel II capital allocation rules: Would it be a good idea to make your divisional managers responsible for the risks they take?

As Managing Director of a Mutual Fund Company expanding overseas, you wonder which fee structure you should apply to the new markets: Can your fees be higher than those of local funds?

As a Hedge Fund Manager, you often invest in derivative markets: Would a strategy based on the market’s recent performance be profitable?

These are the kinds of questions and doubts that spring to mind when managing a financial institution - especially when you are assigned a new task, get promoted or venture into a new business opportunity.

You do not trust the conventional answers, and want to inform your decisions with cutting-edge research insights. As a time-pressed businessperson, however, you do not have hours to look for answers in lengthy, technical research papers.

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